China's brand names prepare to go global

The San Francisco Chronicle recently published the article, "China's brand names prepare to go global." Worth a read for importers who have traditionally relied on generic Chinese goods to undercut the competition. Inevitably with an economy growing as fast as the Chinese, dominant brand names will emerge. We saw this with the chaebol (Hyundai, LG, Samsung, Daewoo, etc) in Korea and certainly with the emergence of the post-war Japanese economy. The question remains at this point which of the Chinese brands will move to the forefront. Those that focus on quality is the simple answer. Most companies still don't....